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Sales / Orders — La Redoute sync live

Sell on La Redoute. Manage from Odoo.

ERP2MARKET connects Odoo to La Redoute — France's most iconic fashion and home marketplace with 99% brand awareness among French adults and 9 million monthly visitors. Every order synced to Odoo automatically via the Mirakl API.

Sales / Orders LIVE
OrderChannelCategoryStatusAmount
LR-44821La Redoute FRWomenswearSynced€129.00
LR-44820La Redoute FRHome & LivingSynced€349.00
LR-44819La Redoute FRKids FashionShipped€69.00
LR-44818La Redoute FRLingeriePending€45.00
LR-44817La Redoute FRAccessoriesSynced€89.00
Brand awareness
99%
La Redoute France
99%
Brand awareness
9M+
Monthly visitors
8–20%
Commission range
€49.90
Monthly fee
Key Features

Everything the Odoo Integration Handles for You

Order import, stock sync and tracking — all automated from Odoo.

📦

Automatic Order Import

Every La Redoute order imports to Odoo as a confirmed sale order within minutes. Buyer address, product, shipping method and French VAT all mapped via the Mirakl API — no manual entry required.

📊

Real-Time Stock Sync

Stock levels from Odoo push to La Redoute continuously. When stock hits zero, listings deactivate automatically — protecting your seller performance score on this selective marketplace.

📍

Tracking Push

Carrier tracking numbers are pushed to La Redoute buyers automatically when you process the delivery in Odoo. La Redoute's buyer experience standards require prompt, accurate tracking.

🔗

Mirakl-Based Integration

La Redoute operates on the Mirakl platform. ERP2MARKET connects via the Mirakl API — the same integration backbone used by Fnac Darty, providing a proven, stable connection.

🇫🇷

French Content & VAT

La Redoute requires all product content in French. ERP2MARKET maps French product descriptions and titles from Odoo and applies the correct French TVA fiscal position to every order automatically.

♻️

Eco-Contribution Support

La Redoute requires eco-contribution (éco-part) data for applicable product categories. ERP2MARKET maps eco-tax values from Odoo product fields to La Redoute's Mirakl attribute structure.

How It Works

From Order to Odoo Invoice in One Flow

Your Odoo ERP is the single source of truth. ERP2MARKET keeps the marketplace in sync — automatically.

Step 1

Stock Synced to La Redoute

ERP2MARKET keeps your La Redoute stock levels in sync with Odoo in real time via the Mirakl API. When Odoo stock changes, La Redoute is updated automatically — preventing oversells.

Step 2

French Buyer Orders

A buyer on laredoute.fr — one of 9 million monthly visitors — places an order and pays. La Redoute processes the transaction and queues the order for seller fulfilment.

Step 3

Order Imported to Odoo

ERP2MARKET pulls the order into Odoo via the Mirakl API as a confirmed sale order. French address, TVA fiscal position and product mapping all applied automatically. Stock decremented instantly.

Step 4

Ship, Track & Invoice

Your warehouse ships from Odoo Inventory. Tracking is pushed to La Redoute automatically. A French TVA-compliant invoice is created in Odoo — and free return compliance is maintained.

Product Strategy

Best Products to Sell on La Redoute

Focus your catalogue on these categories for the strongest results.

Women's Fashion
🔥 Best seller

Clothing, Dresses & Outerwear

Heritage strengthFrench styleLoyal buyers

Fashion is La Redoute's core heritage — French women trust the brand deeply for clothing purchases. Dresses, coats, knitwear and casualwear all perform strongly. The platform's editorial content and French fashion aesthetic drive high buyer intent and conversion.

Products must not compete directly with La Redoute's own collection — La Redoute is highly selective during seller approval for this reason. Position your product range as complementary to their in-house lines.
Home & Living
🔥 Best seller

Furniture, Bedding & Home Décor

High AOVFrench tasteHome improvement

Home and living is La Redoute's second heritage strength. French consumers trust La Redoute for interior furnishings, bedding, cushions and home décor. High AOV items — sofas, beds, dining sets — convert well thanks to the brand's long-established home styling reputation.

Bulky home items (>30kg) are handled by La Redoute's GXO Logistics partnership. Coordinate delivery method mapping in Odoo to ensure bulky item orders route to the correct carrier and fulfilment process.
Kids & Baby
⭐ Strong potential

Children's Clothing & Baby Gear

Family shoppersGiftingSeasonal

La Redoute has a strong children's fashion offering trusted by French families. Kids' clothing and baby gear — particularly from recognised European children's brands — perform consistently. Gift buying drives peaks around Christmas, back-to-school and Easter.

Children's clothing sold in France requires CE marking compliance and drawstring safety standards (EN 14682). Map compliance documentation from Odoo product records to La Redoute's Mirakl attribute fields before activation.
Lingerie & Swimwear
⭐ Strong potential

Underwear, Nightwear & Swimwear

Heritage categoryRepeat purchaseSize-critical

Lingerie is one of La Redoute's most historic categories — the brand built much of its catalogue reputation here. French buyers trust La Redoute specifically for lingerie and swimwear. Size accuracy and detailed fit guidance are essential to minimise returns.

At least three product images are required per La Redoute listing — front, back and detail. For lingerie, a model image is strongly recommended. Minimum 1,200px resolution, white or light grey background, no watermarks or logos.
Shoes & Accessories
💙 Niche winner

Footwear, Bags & Jewellery

Impulse buyComplement fashionGift buying

Footwear and accessories complement La Redoute's fashion core and attract impulse purchases. Bags, jewellery and shoes frequently appear in curated editorial features — driving discovery beyond search. Strong gifting performance around seasonal occasions.

La Redoute's editorial team curates 'look' features that can drive significant traffic to accessory listings. Ensure product images meet La Redoute's strict visual standards — square format, white background, no additional objects in frame.
Sports & Outdoor
💙 Niche winner

Activewear, Fitness & Outdoor

Lifestyle expansionYoung audienceFrench brands

Sports and outdoor is a growing category on La Redoute as the platform expands its demographic appeal to younger French buyers. Activewear, yoga wear and outdoor clothing perform well — complementing La Redoute's fashion heritage with lifestyle products.

Seller approval for sports on La Redoute requires product ranges that are clearly differentiated from La Redoute's own sports lines. European sports brands and premium activewear labels are most likely to receive approval.
The Difference

Without ERP2MARKET vs With ERP2MARKET

Managing marketplace orders manually at volume means constant admin risk and errors.

Without Integration

  • Orders manually exported from La Redoute and entered into Odoo one by one
  • Stock updated by hand — oversells damage performance on this selective marketplace
  • Tracking numbers manually copied to La Redoute buyers after every shipment
  • French TVA calculated manually per order — risk of tax errors
  • Eco-contribution (éco-part) data managed separately from Odoo product records
  • French product content maintained in two separate systems

With ERP2MARKET

  • Every La Redoute order imports to Odoo automatically within minutes via Mirakl
  • Real-time stock sync prevents oversells — protecting your seller performance score
  • Tracking pushed to buyers automatically on carrier scan in Odoo
  • French TVA applied via Odoo fiscal positions — every invoice correct
  • Eco-contribution data mapped from Odoo product fields to Mirakl automatically
  • French product content managed centrally in Odoo, synced to La Redoute
FAQ

Frequently Asked Questions

Everything you need to know about connecting Odoo to this marketplace.

ERP2MARKET connects via the Mirakl API — the same platform La Redoute uses to manage its marketplace. Orders import to Odoo automatically, stock is synced in real time and tracking numbers are pushed back to buyers after shipment. French content mapping, TVA fiscal positions and eco-contribution attributes are configured during onboarding.
La Redoute is highly selective — approximately 1% of applicants are approved. Requirements include: product content in French, French-language customer service, free returns to a French address, and products that complement (not compete with) La Redoute's own collection. ERP2MARKET supports all technical compliance requirements once you are approved.
La Redoute charges a monthly subscription of €49.90 (excl. VAT) and a commission of 8–20% per sale depending on product category. The standard commission rate is approximately 17%. No setup fee.
La Redoute's marketplace (laredoute.fr) operates in France only. The brand has webshops in Belgium, Switzerland, Spain, Portugal and the UK, but these are not marketplace models — only laredoute.fr accepts third-party sellers.
ERP2MARKET supports Odoo 16, 17 and 18 (Community and Enterprise). Most customers go live within 2–5 business days.

Sell on La Redoute. Run it from Odoo.

Book a demo and see how ERP2MARKET connects Odoo to La Redoute via the Mirakl API — orders, stock and tracking fully automated.