Sell on ANWB.
Fulfil from Odoo.
ERP2MARKET connects your Odoo ERP directly to ANWB Marketplace — automatically syncing orders, stock levels, and shipping so your team can focus on growth, not admin.
| Reference | Customer | Channel | Date | Total | Status |
|---|---|---|---|---|---|
| ANW-20814 | ANWB | 14 Mar | €67.50 | Synced | |
| ANW-20813 | ANWB | 14 Mar | €124.00 | Synced | |
| ANW-20812 | ANWB | 14 Mar | €89.95 | Shipped | |
| ANW-20811 | ANWB | 13 Mar | €215.00 | Shipped | |
| ANW-20810 | ANWB | 13 Mar | €42.90 | Pending | |
| ANW-20809 | ANWB | 13 Mar | €159.00 | Synced | |
| ANW-20808 | ANWB | 12 Mar | €79.00 | Synced |
Everything the Odoo ANWB Integration Handles for You
From the moment an ANWB member places an order to the invoice in Odoo — every step is fully automated.
Automatic Order Import
Every ANWB Marketplace order lands in Odoo as a confirmed sales order — customer details, product lines, quantities, and shipping costs all mapped without manual work.
Real-Time Stock Sync
Odoo becomes your single source of truth for inventory. Stock availability is pushed to ANWB continuously, preventing the oversells that trigger the strict SLA penalties ANWB enforces.
Product & SKU Linking
Map ANWB product IDs and EANs to Odoo products. Manage pricing, descriptions, and categories per channel — with full compliance to ANWB's strict content requirements baked in.
Shipping & Tracking Updates
Tracking numbers are pushed back to ANWB the moment a label is printed in Odoo, keeping your on-time delivery score above ANWB's required threshold automatically.
Automated Invoicing
Odoo generates customer invoices and processes VAT for all ANWB orders automatically. Commission fees are reconciled in Odoo accounting alongside the rest of your sales.
Mirakl API Integration
ANWB runs on Mirakl. ERP2MARKET connects through Mirakl's standardised API — meaning stable, well-documented integration that handles ANWB's platform-specific order and product flows.
Built on the Mirakl Marketplace Platform
ANWB Marketplace runs on Mirakl — the same enterprise marketplace platform used by Decathlon, MediaMarkt, and dozens of other major European retailers. ERP2MARKET uses Mirakl's standardised API, so your ANWB integration benefits from the same reliable, battle-tested connection architecture as the largest marketplace operators in Europe.
From ANWB Order to Odoo Invoice in Minutes
The connector runs in the background — no manual steps, no copy-pasting, no missed SLAs.
Order Placed
An ANWB member orders on anwb.nl. The order hits ANWB's Mirakl platform and is immediately available via API.
Synced to Odoo
ERP2MARKET pulls the order into Odoo as a confirmed sales order — customer, products, pricing, and delivery deadline all mapped.
Pick, Pack & Ship
Your warehouse team fulfils the order through Odoo Inventory — within ANWB's 5-working-day delivery requirement.
Tracking Confirmed
The tracking number is pushed back to ANWB via Mirakl, the order is closed, and the Odoo invoice is generated automatically.
What ANWB Requires — and How Odoo Helps You Meet It
ANWB is a selective marketplace. These are the requirements — and how ERP2MARKET helps you comply at scale.
Dutch Business & Service
- Business must be registered in the Netherlands
- Dutch-speaking customer service required
- Products must align with ANWB's outdoor, mobility & travel focus
- Odoo's multi-language support handles NL customer comms seamlessly
Delivery SLAs
- Orders must ship within 5 working days
- High on-time delivery rate maintains seller status
- ERP2MARKET pushes tracking to ANWB as soon as Odoo prints the label
- Odoo delivery reminders flag any orders approaching the deadline
Product Content Standards
- Images: white background, minimum 550×550px, no text or watermarks
- Descriptions maximum 2,000 characters in professional Dutch
- EAN required for all products
- Product data managed centrally in Odoo and pushed to ANWB via the connector
Fees & Commission
- €45/month fixed platform fee
- €0.99 fixed fee per order + 10–13% variable commission
- No setup fee charged by ANWB
- Odoo accounting reconciles commissions automatically against payouts
Best Products to Sell on ANWB Marketplace
ANWB's 5.2 million members are Dutch outdoor enthusiasts, motorists, cyclists, and travellers. They buy quality, trust the ANWB brand, and have higher average order values than most Dutch marketplaces.
Bike Accessories & Safety Gear
The Netherlands cycles more than any country in Europe. Bike lights, locks, helmets, panniers, and child seats sell strongly year-round on ANWB. Safety gear especially resonates with ANWB's membership — they trust ANWB's product curation and buy with confidence.
Car Accessories & Emergency Kits
ANWB's roots are in roadside assistance — automotive products are native to its audience. Dash cams, warning triangles, jump starters, roof racks, and travel organisers sell extremely well. Buyers here are experienced motorists who research before purchasing.
Camping Gear & Outdoor Equipment
ANWB is the go-to for Dutch campers. Tents, sleeping bags, camp kitchens, and portable power stations perform strongly from March through September. The ANWB audience travels by car and caravan — bulkier items that other marketplaces struggle with ship well here.
Travel Luggage & Accessories
ANWB members travel — a lot. Suitcases, packing cubes, travel pillows, passport wallets, and power banks all sell well. The membership skews 35–65, with disposable income and a preference for durable, quality products over cheap alternatives.
Hiking Clothing & Footwear
Waterproof jackets, hiking boots, trail shoes, and trekking poles match ANWB's audience perfectly. Fewer sellers compete in this category on ANWB compared to bol.com, giving quality outdoor clothing brands a strong opportunity to stand out.
Navigation, GPS & Road Safety Tech
Sat navs, speed camera detectors, dash cams, and portable EV chargers fit ANWB's audience perfectly. Members often discover these categories through ANWB's editorial content and independent product tests — landing on the marketplace with genuine purchase intent.
Why ANWB is a premium channel worth automating
ANWB's 5.2 million members are among the most loyal, high-spending consumers in the Netherlands. The marketplace is selective — fewer sellers per category means less price competition and stronger margins. But ANWB's strict SLAs and content requirements mean manual operations don't scale. ERP2MARKET's Odoo connector automates the compliance-heavy parts — stock accuracy, tracking confirmation, and product data — so you can focus on growing your catalogue.
Without ERP2MARKET vs With ERP2MARKET
Manual ANWB operations are a compliance risk. Here's what changes when Odoo takes over.
- Orders downloaded manually from ANWB Seller Central each day
- Stock updated by hand — oversells risk immediate seller suspension
- Tracking numbers entered one-by-one into the ANWB portal
- 5-day delivery SLA missed when the warehouse is busy
- Commission reconciliation done in spreadsheets each month
- Product content updated separately from your main Odoo catalogue
- Every ANWB order flows into Odoo automatically within minutes
- Stock pushed to ANWB in real time — no oversells, no suspensions
- Tracking pushed to ANWB automatically when the Odoo label is printed
- Delivery deadlines visible in Odoo so the warehouse never misses SLA
- ANWB commissions reconciled in Odoo accounting against payout reports
- Product data managed in Odoo and synced to ANWB through one connector
Frequently Asked Questions
Everything you need to know about connecting Odoo to ANWB Marketplace.
Yes. ANWB Marketplace is built on Mirakl, and ERP2MARKET connects through Mirakl's standardised API. This means the integration follows the same proven architecture used for other Mirakl-based marketplaces in Europe. Orders, stock, and tracking all flow through the Mirakl connection into Odoo.
When an ANWB order arrives in Odoo, the delivery deadline is visible on the picking record. Odoo's scheduled activities flag orders approaching the SLA window. When the shipment label is printed, the tracking number is automatically pushed back to ANWB via the connector — so the on-time confirmation never relies on manual entry.
Yes. Products managed in Odoo — including Dutch descriptions, EANs, images, and pricing — can be pushed to ANWB through the connector. ANWB has strict content requirements (white background images, professional Dutch copy, max 2,000 character descriptions). These are configured once in Odoo and applied consistently to every product sync.
To sell on ANWB you need to contact ANWB directly via email — they review seller applications manually. Requirements include a Netherlands-registered business, Dutch customer service, and products aligned with their outdoor/mobility/travel focus. Once approved and your seller account is live, ERP2MARKET can connect it to Odoo typically within 2–3 business days.
ERP2MARKET supports Odoo 16, 17, and 19 (Community and Enterprise). The ANWB connector uses Mirakl's REST API. If you're on an older Odoo version or need a custom field mapping for your product catalogue, contact us to discuss your setup.
Ready to automate your ANWB operations?
Join Dutch sellers using ERP2MARKET to run ANWB Marketplace through Odoo — hitting SLAs automatically and growing the catalogue without growing the team.
Sell on ANWB.
Fulfil from Odoo.
ERP2MARKET connects your Odoo ERP directly to ANWB Marketplace — automatically syncing orders, stock levels, and shipping so your team can focus on growth, not admin.
| Reference | Customer | Channel | Date | Total | Status |
|---|---|---|---|---|---|
| ANW-20814 | ANWB | 14 Mar | €67.50 | Synced | |
| ANW-20813 | ANWB | 14 Mar | €124.00 | Synced | |
| ANW-20812 | ANWB | 14 Mar | €89.95 | Shipped | |
| ANW-20811 | ANWB | 13 Mar | €215.00 | Shipped | |
| ANW-20810 | ANWB | 13 Mar | €42.90 | Pending | |
| ANW-20809 | ANWB | 13 Mar | €159.00 | Synced | |
| ANW-20808 | ANWB | 12 Mar | €79.00 | Synced |
Everything the Odoo ANWB Integration Handles for You
From the moment an ANWB member places an order to the invoice in Odoo — every step is fully automated.
Automatic Order Import
Every ANWB Marketplace order lands in Odoo as a confirmed sales order — customer details, product lines, quantities, and shipping costs all mapped without manual work.
Real-Time Stock Sync
Odoo becomes your single source of truth for inventory. Stock availability is pushed to ANWB continuously, preventing the oversells that trigger the strict SLA penalties ANWB enforces.
Product & SKU Linking
Map ANWB product IDs and EANs to Odoo products. Manage pricing, descriptions, and categories per channel — with full compliance to ANWB's strict content requirements baked in.
Shipping & Tracking Updates
Tracking numbers are pushed back to ANWB the moment a label is printed in Odoo, keeping your on-time delivery score above ANWB's required threshold automatically.
Automated Invoicing
Odoo generates customer invoices and processes VAT for all ANWB orders automatically. Commission fees are reconciled in Odoo accounting alongside the rest of your sales.
Mirakl API Integration
ANWB runs on Mirakl. ERP2MARKET connects through Mirakl's standardised API — meaning stable, well-documented integration that handles ANWB's platform-specific order and product flows.
Built on the Mirakl Marketplace Platform
ANWB Marketplace runs on Mirakl — the same enterprise marketplace platform used by Decathlon, MediaMarkt, and dozens of other major European retailers. ERP2MARKET uses Mirakl's standardised API, so your ANWB integration benefits from the same reliable, battle-tested connection architecture as the largest marketplace operators in Europe.
From ANWB Order to Odoo Invoice in Minutes
The connector runs in the background — no manual steps, no copy-pasting, no missed SLAs.
Order Placed
An ANWB member orders on anwb.nl. The order hits ANWB's Mirakl platform and is immediately available via API.
Synced to Odoo
ERP2MARKET pulls the order into Odoo as a confirmed sales order — customer, products, pricing, and delivery deadline all mapped.
Pick, Pack & Ship
Your warehouse team fulfils the order through Odoo Inventory — within ANWB's 5-working-day delivery requirement.
Tracking Confirmed
The tracking number is pushed back to ANWB via Mirakl, the order is closed, and the Odoo invoice is generated automatically.
What ANWB Requires — and How Odoo Helps You Meet It
ANWB is a selective marketplace. These are the requirements — and how ERP2MARKET helps you comply at scale.
Dutch Business & Service
- Business must be registered in the Netherlands
- Dutch-speaking customer service required
- Products must align with ANWB's outdoor, mobility & travel focus
- Odoo's multi-language support handles NL customer comms seamlessly
Delivery SLAs
- Orders must ship within 5 working days
- High on-time delivery rate maintains seller status
- ERP2MARKET pushes tracking to ANWB as soon as Odoo prints the label
- Odoo delivery reminders flag any orders approaching the deadline
Product Content Standards
- Images: white background, minimum 550×550px, no text or watermarks
- Descriptions maximum 2,000 characters in professional Dutch
- EAN required for all products
- Product data managed centrally in Odoo and pushed to ANWB via the connector
Fees & Commission
- €45/month fixed platform fee
- €0.99 fixed fee per order + 10–13% variable commission
- No setup fee charged by ANWB
- Odoo accounting reconciles commissions automatically against payouts
Best Products to Sell on ANWB Marketplace
ANWB's 5.2 million members are Dutch outdoor enthusiasts, motorists, cyclists, and travellers. They buy quality, trust the ANWB brand, and have higher average order values than most Dutch marketplaces.
Bike Accessories & Safety Gear
The Netherlands cycles more than any country in Europe. Bike lights, locks, helmets, panniers, and child seats sell strongly year-round on ANWB. Safety gear especially resonates with ANWB's membership — they trust ANWB's product curation and buy with confidence.
Car Accessories & Emergency Kits
ANWB's roots are in roadside assistance — automotive products are native to its audience. Dash cams, warning triangles, jump starters, roof racks, and travel organisers sell extremely well. Buyers here are experienced motorists who research before purchasing.
Camping Gear & Outdoor Equipment
ANWB is the go-to for Dutch campers. Tents, sleeping bags, camp kitchens, and portable power stations perform strongly from March through September. The ANWB audience travels by car and caravan — bulkier items that other marketplaces struggle with ship well here.
Travel Luggage & Accessories
ANWB members travel — a lot. Suitcases, packing cubes, travel pillows, passport wallets, and power banks all sell well. The membership skews 35–65, with disposable income and a preference for durable, quality products over cheap alternatives.
Hiking Clothing & Footwear
Waterproof jackets, hiking boots, trail shoes, and trekking poles match ANWB's audience perfectly. Fewer sellers compete in this category on ANWB compared to bol.com, giving quality outdoor clothing brands a strong opportunity to stand out.
Navigation, GPS & Road Safety Tech
Sat navs, speed camera detectors, dash cams, and portable EV chargers fit ANWB's audience perfectly. Members often discover these categories through ANWB's editorial content and independent product tests — landing on the marketplace with genuine purchase intent.
Why ANWB is a premium channel worth automating
ANWB's 5.2 million members are among the most loyal, high-spending consumers in the Netherlands. The marketplace is selective — fewer sellers per category means less price competition and stronger margins. But ANWB's strict SLAs and content requirements mean manual operations don't scale. ERP2MARKET's Odoo connector automates the compliance-heavy parts — stock accuracy, tracking confirmation, and product data — so you can focus on growing your catalogue.
Without ERP2MARKET vs With ERP2MARKET
Manual ANWB operations are a compliance risk. Here's what changes when Odoo takes over.
- Orders downloaded manually from ANWB Seller Central each day
- Stock updated by hand — oversells risk immediate seller suspension
- Tracking numbers entered one-by-one into the ANWB portal
- 5-day delivery SLA missed when the warehouse is busy
- Commission reconciliation done in spreadsheets each month
- Product content updated separately from your main Odoo catalogue
- Every ANWB order flows into Odoo automatically within minutes
- Stock pushed to ANWB in real time — no oversells, no suspensions
- Tracking pushed to ANWB automatically when the Odoo label is printed
- Delivery deadlines visible in Odoo so the warehouse never misses SLA
- ANWB commissions reconciled in Odoo accounting against payout reports
- Product data managed in Odoo and synced to ANWB through one connector
Frequently Asked Questions
Everything you need to know about connecting Odoo to ANWB Marketplace.
Yes. ANWB Marketplace is built on Mirakl, and ERP2MARKET connects through Mirakl's standardised API. This means the integration follows the same proven architecture used for other Mirakl-based marketplaces in Europe. Orders, stock, and tracking all flow through the Mirakl connection into Odoo.
When an ANWB order arrives in Odoo, the delivery deadline is visible on the picking record. Odoo's scheduled activities flag orders approaching the SLA window. When the shipment label is printed, the tracking number is automatically pushed back to ANWB via the connector — so the on-time confirmation never relies on manual entry.
Yes. Products managed in Odoo — including Dutch descriptions, EANs, images, and pricing — can be pushed to ANWB through the connector. ANWB has strict content requirements (white background images, professional Dutch copy, max 2,000 character descriptions). These are configured once in Odoo and applied consistently to every product sync.
To sell on ANWB you need to contact ANWB directly via email — they review seller applications manually. Requirements include a Netherlands-registered business, Dutch customer service, and products aligned with their outdoor/mobility/travel focus. Once approved and your seller account is live, ERP2MARKET can connect it to Odoo typically within 2–3 business days.
ERP2MARKET supports Odoo 16, 17, and 19 (Community and Enterprise). The ANWB connector uses Mirakl's REST API. If you're on an older Odoo version or need a custom field mapping for your product catalogue, contact us to discuss your setup.
Ready to automate your ANWB operations?
Join Dutch sellers using ERP2MARKET to run ANWB Marketplace through Odoo — hitting SLAs automatically and growing the catalogue without growing the team.